Wanda commercial Management Group

Since August, more than 100 Wanda Plazas under the Southern Branch of Zhuhai Wanda Commercial Management Group have partnered with Meituan to carry out the “Stroll at Wanda, Enjoy Great Food” summer marketing campaign. Meituan’s account “Bao Tuan Tuan Famous Food Hall,” which has tens of millions of followers, livestreamed visits to dining merchants at the plazas, and exclusive coupons and consumption subsidies were launched on Meituan, using online traffic to drive offline consumption and further stimulating dining consumption vitality.